Neon Pancake

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Neon Pancake Brand Identity

In Los Angeles, there’s a casting company as unique as the city itself: Neon Pancake. This extraordinary company radiates flavor and personality, and it’s ready to illuminate any project with its incomparable creativity.

At Neon Pancake, the world becomes their kitchen. Their ‘chefs’ bring vibrant and original characters to life, injecting each production with a distinctive touch that transforms programs and commercials into unforgettable experiences.

The creative approach that drives Neon Pancake was the key ingredient in building their brand concept and identity, giving rise to a visual graphic language that reflects their essence. Based on these guidelines, design systems were created and integrated into their brand management tools and platforms. These systems enable the team to enhance the brand identity in every action in an agile, coordinated, creative, and consistent manner.

t is extremely important to have a solid strategy and creativity when developing a brand identity. However, the real challenge for the theory to materialize lies in the execution. The efficiency and consistency with which the entire team applies this identity will save significant time and resources. To a great extent, this is the fundamental task of a good brand system.

Discover more on the Neon Pancake website and see how our brand systems come to life. Interested in our work? Explore the Branding for architects Spain – Pepe Cabrera Homes project and see the value of working with us.

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